Finding your niche is a critical first step. Visitors to your ads or blog are looking for a solution to a problem. They can also be looking for a better life, better prospects or a new interest.
For years there has always been safe niches. Love, health and wealth. That hasn’t really changed but as we transform our lives with technology, social media and more travel. Niches such as pet care and gadgets are emerging to be just as popular and micro niches within them can be a profitable choice.
Lifestyle and wellness
We all want to be healthier, fitter and live longer. That will always be the case and from time to time, we all look for the best way to do this. Research shows that $4.5 Trillion is spent on wellness in the world. Clearly this is popular no matter where you live or your social status. The reach of products, technology and information has transformed the industry.
More and more of us are informed through blogs and news through digital and traditional mediums. That is where you can have your slice of the market. Micro niches within them, suited to a problem people have and your interest, make a great combination. Running, home fitness, weight lifting for weight loss, outdoor swimming are just a few.
Wellness can also come in the form of reviewing websites/blog. Another popular way of getting traffic or subscribers. Reviews of remedies, medicines or lifestyle choices can all help make a decision for someone. Though having an interest is essential in this. You don’t want to give advice that is dangerous or harmful. Be careful not to promote things that might not be correct (like all topics) as this could not be ethical or safe.
Lifestyle could also encompass changing your habits. There is a wealth of information out there, But good coaching based on your experiences could have a positive effect on someone else.
Ideas for lifestyle wellness blogs
- Better interviews
- Exercising at home
- Reviewing fitness equipment
- Lifestyle coaching for a better life
- Helping with diets and nutrition for over 40s
Gadgets and technology that makes our lives easier are a popular niche. As technology has developed over the years, we are craving new, exciting adaptations all the time. The iPhone came out in 2007 and since then the likes of Apple has brought a wealth of new exciting products to the market.
Having a niche in technology is always going to be popular. WIthin the niche, you can find many variants:
- Mobile phone reviews
- Electric bikes
- Home gadgets reviews
- Japanese technology
- PC gaming and/or builds
A review blog is a great source of finding new technologies to showcase. Using YouTube you can even show viewers real time just how great the technology is.
A good way to find a niche within technology is to look through computer, photography and gadgets magazines. See what they are reviewing. You may enjoy computers, and within that are many different types, builds and manufacturers.
Websites such as thisiswhyiambroke.com are very popular and earns commission through the click throughs to Amazon.
E Scooters are very popular. The topics within that for a blog or social media are endless. Reviews, tips, tricks and general maintenance or upgrades. They can all give the customer insight and something interesting to watch.
Finance & making money
This is arguably one of the biggest sectors for affiliate marketing. Insurance brokers, credit card providers and banking are some of the biggest affiliate marketers. For many years comparison websites have grown to become household names offering better deals for your energy along with switching providers.
Within that are people wanting to make money online. Wanting a better life by having the freedom to choose what they want to do. Helping others by sourcing the best ways to make money, save money or even spend money are all helpful. As mentioned before in other blogs, you have to find a solution to a problem. This often fast-paced industry can give great returns.
Ideas for personal finance affiliate niches
- Best credit card providers
- Saving money advice
- How to switch energy providers
- Banking product comparisons
The global pet market is worth roughly $223bn in 2020. Pet care is clearly big business. We love our pets like a family member and as such, spend like it too. The niches within the industry are far reaching. You can go from dog food to cat harnesses and still find many products in between.
Like most marketing niches, the more refined the better. Reptiles, particular breeds of dog or cat, horses etc. They all have micro niches within them where people will often have a question they need answering.
Affiliate marketing Ideas include
- Reptile care
- Dog groomer finder
- Cat nutrition
- Keeping tortoises
Within these you can find even more niches that you are interested in and know there are people with the same enthusiasm.
Monetizing your blog
Finding the best affiliate links is crucial. Emails are a staple part of affiliate marketing and popular. Having a list of people to market to is a solid way to broaden your reach.
Social media is a must in some form. Broadcasting frequently is key and ensures the quality is always there to cut through the rest of the traffic.
Paid ads have sculpted the landscape and are a useful choice for distinguishing the segments of your target market. Done correctly and with some thought, it is a good investment.